Table of Contents
If we create an ethical and moral model, balancing the benefit we can create for you and for smaller businesses everywhere, against the sickening prospect of handing any more money over to the Bezos dragon… I think that right now creating incomes and building businesses wins out.
Introduction: The Amazon Dilemma
➜ I hate Jeff Bezos.
Or, more accurately, I hate his greed.
And I’m equally disgusted by the massive corporation of Amazon: how they don’t pay their share of taxes, don’t pay their staff a living wage, and have put a lot of small retailers out of business.
Mostly, though, I feel the pain of the missed opportunity.
This man could be perhaps the most useful and influential man on the planet, and he is not just wasting that chance ~ he is spitting in its face.
His greed and self-centeredness is repulsive and depraved, and makes me want to never do business with his company.
I wish it were that simple, that I could just walk away from all things Amazon.
But it’s not.
For me, it’s a massive moral and ethical dilemma.
Because this company, this business model, this tool that now exists and is arguably the most influential single business on the planet, is also ~ I hate to say it, but ~ it’s the most effective tool ever devised for generating income for thousands of people and building thousands of small businesses.
I’ve spent a lot of time weighing this dilemma. Here’s where I’ve come out on it:
If we create an ethical and moral model, balancing the benefit we can create for you and for smaller businesses everywhere, against the sickening prospect of handing any more money over to the Bezos dragon… I think that right now creating incomes and building businesses wins out.
It may be that I can’t convince you.
And if, after reading my argument, you still want nothing to do with buying or selling on Amazon, I have deep respect for your convictions.
In that case, if you shop at all on Amazon, I hope you’ll still use my other 6 tips for diverting some of his billions to those more in need. And if you don’t ever shop there but are willing to set up a shopping account, you can still do just #6. And you don’t need an Amazon account at all to do four of these tips: #5, #4, #3, and #2.
However, if I can convince you, then we can make change together.
We’re gonna use this existing system, created by a man we can’t stand, to benefit other people.
We can create a counterculture within its digital walls, a secret society of rebels, an intentional side-arm of Amazon sellers who are in it for a double purposeful intent:
- to earn a solid income for you and your family
- while giving small business owners access to a massive market of new people who will be eager to buy what they have
I offer you 7 key ways to leverage Amazon to benefit everyday people, starting with the simplest action to take, with the smallest impact, leading to the most powerful way I know of to help small business.
As I said, this is a moral and ethical dilemma. So you’ll see text on two sides of the page. The normal text, like this, is what I think we can do together using Amazon.
➜ The points on the right are the reasons against having anything to do with him or his company. I acknowledge them and weigh them against what we can do together.
To keep it clean but still get my meanin’ across,
I will use Scottish insults
at every possible opportunity.
See if you can catch ’em all.
7 Ways to Use Amazon
to Benefit Everyday People & Small Business
When placing an Amazon order, instead of going to amazon.com, go to smile.amazon.com and choose what 501(c)3 charity organization you want to support. Amazon will then give .5% (one-half of one percent) to that charity.
No, it’s not a lot, you’re right. It’s a tiny amount.
But you don’t pay it. Bezos the bawfaced rocket does.
It’s super easy and if everyone did it for all purchases, let’s see… what’s .005 x 500 billion? $2,500,000,000. That would be 2 and a half billion dollars.
So, yeah. Let’s do that.
➜ Don’t Go Out to Dinner With Bezos
Because Amazon paid $0 in federal taxes in 2018.
After making an $11 Billion profit. Not sales. Profit.
How much is $11B?
If you started spending $1000 every waking hour, it would take you until July 4th to spend it all.
July 4th, one thousand, eight hundred, and eighty-three years from now. 1,883 years.
Did you pay $0 in federal income tax? No? I didn’t think so.
They even got a refund! Equal to Aspen’s city budget.
The measly amount they finally started paying was a 1.2% tax rate. You pay at least 4%, probably 10-20%.
Now, yes, the system is the obvious problem here. So, yes, we should change the system.
Yet, the howlin dobber paid $1B+ in taxes to other countries.
Every country runs on the fuel of taxes. Each citizen can’t provide every service for ourselves, and it’s factually more efficient for us all to share the effort in a lot of things.
So, any US company, including Amazon, profits every day by:
- traveling over tax-funded roads
- using government-run postal services
- hiring workers educated by publicly funded schools
- being protected by safety and security programs like FDIC, FEMA, police, FBI, our military
Any business can
- use images of pristine national parks in their ads
- craft a beer with the clean water supply, and
- buy and sell products with full confidence in our national currency
All because we take in a fair share of contribution from each person and business, and turn it to the common good.
It’s like going out to eat with your friends, and not chipping in, leaving everyone else to cover your share. Then taking the tip they left on the table, and stuffing it in your pocket.
If everyone already had enough, that would be one thing.
But people are losing jobs, being evicted, going hungry, and committing suicide from despair.
This is no small thing.
Anyone who, looking at the state of our nation right now, blows this off as, “well, they’re following the law” is a lavvy-heided walloper.
6. Praise local
The next easiest step you can take is to write a review for any small business / local business products you have bought.
You don’t even have to have bought them through Amazon, did you know that? You could buy some small company’s item on Etsy, on EBay, at a local store or market, or heck even from the maker directly, and you can still leave a review on Amazon (if you have an Amazon account).
If you did buy it through Amazon, your review will be marked “Verified Purchase” for extra validity.
It’s a small thing, might take you 5 minutes. It can be really short.
And for a small business owner, the benefit to them is huge.
Best tips for reviews?
- Tell how you used it.
- Take a picture if you can and post it with the review. (extra points for video)
- Describe how it compared to what you expected.
- Compare it to any other products you tried that weren’t as good.
- Did it come to you the way you expected?
- Was there anything fun, unique, or unexpected about it?
Note: If the shipping was delayed, or the outer package was damaged, that’s not the seller’s fault. That’s on Amazon. So don’t leave comments about the shipping on the seller’s page. Tell Amazon about that directly.
And whatever you do, no matter what happened with your product or the service, don’t leave a flaming review! Contact the seller or maker directly and give them a chance to fix it before you accuse them publicly.
➜ Don’t Work for Bezos
Even after Bernie Sanders famously shamed them into raising its minimum pay to $15/hour, Amazon has tons of employees who work and still qualify for food stamps.
More than half of people who qualify for SNAP already work full time.
As one of the biggest employers in the country, Amazon is not paying its staff anywhere near a living wage.
Essentially he has so much money that he said, “The only way that I can see to deploy this much financial resource is by converting my Amazon winnings into space travel.”
Amazingly, it never seems to have occurred to him to be a better employer with the funds his massive staff have earned him.
* It must also be said, as much as I love small local businesses, a lot of them aren’t paying (even close to) $15/hour. So, dilemmas.
5. Use Amazon Just as a Catalog
Nothing says you need to buy from Amazon. Just like in the Sears catalogs of days gone by, you can just browse. Even more powerfully, you can use this powerful online catalog to search for the best product or manufacturer, then buy it locally if you prefer.
Search for the item you want
Compare reviews of different brands
Pick your favorite, and ask your local retailers if they carry it
If they don’t have that brand, always ask why. Sometimes they will tell you, for instance, that they’ve had a lot of service problems with that brand, or their returns process is not as good as another brand. So even after you’ve done your Amazon catalog search, stay open to recommendations from trusted local retailers – sometimes they know best.
4. Buy Handmade
Amazon created a Handmade store within its system. All these items are in fact handmade by makers who have to go through an application process to qualify.
This is a great way to support crafters and makers of all kinds, all over the world. They pay nothing for their professional seller’s account, which usually costs $39.99/month. Amazon takes a 15% referral fee, and any maker will tell you that is actually quite reasonable.
Amazon doesn’t make it obvious to find, though. It’s treated as a department, like Books or Appliances. See it in the drop-down in the top center.
So there’s a place to find a hand-crafted item you can treasure, knowing you also supported an artisan.
If you find an artisan in this section, you can always reach out to them to see if you can buy directly, and if that would let them keep more of the money. It may be that their shipping rates are better going through Amazon, or Amazon sales may help them earn better ranking, furthering their exposure. But you can always ask.
3. Support Small – By Region or Type of Owner
Amazon has a Support Small section, where you can support smaller businesses and even choose what region of the country you want them to come from.
It’s hard to find this section. Try here: https://www.amazon.com/b?ie=UTF8&node=17879387011
It’s a very odd url, but that’s what comes up for me. I wish they made this easier to find.
But when all else fails, google: amazon support small
Then you should see an image that says, “support small”.
Pick from the listed regions to find sellers from a certain area.
You’ll quickly see that this is very different from the Handmade section.
These are not going to be limited to one-person-at-home-making-something. Some of the products will look just as commercial as everything else you see in the world.
Because “small” businesses in this case means businesses including “sellers, artisans, authors, package-delivery and logistics services, and software developers”.
Small doesn’t necessarily mean non-commercial. A small business can sell a small amount of a big commercial company’s goods, the same way your local independent store sells nationally known brands. See what I mean?
It will mean they are independent businesses. It will mean they are small businesses. And they could be selling anything.
Chances are, you may have specific kinds of small businesses you want to support.
In the Support Small section, you can also search for type of ownership. At this writing those choices include:
This is a great cross-section search for businesses you want to support. When you want to intentionally support a specific heritage or behavior, you can use this method to search those businesses out.
Again, they aren’t necessarily making those items. They’re the retailer. So what they offer might be anything under the sun.
➜ Bezos Could Change the World
If this numpty bawbag had any sense, he could be the most revered and influential man on the planet.
He could single-handedly change the face of employment in the United States by taking care of the people who do all the work to earn him his hundreds of billions of dollars, instead of treating them like cheap replaceable machine parts.
That would change the lives of over a half million direct employees, their families, their extended families, the businesses they buy from, and entire communities.
He would set the pace for Walmart and McDonald’s, and all the others, to become decent employers who pay their staff enough to live on, instead of needing government assistance even after working full-time.
Did you know:
When corporate charters were first offered in this country, the applying group had to prove that if given corporate status protections, their corporation contributed back to the common good. It was part of the bargain, and applications were rejected if they didn’t prove sufficient benefit to the community.
We are a long way from that day.
The corporation has become central, and the boggin feartie Bezos is its worst example of greed in the flesh.
He could change it all tomorrow. But for the moment, instead he has decided to “become a philanthropist”, when all he would have to do is pay his people a living wage, and he could change the world.
2. Small Business Gift Guide
There’s yet another way Amazon slices it: the Small Business Gift Guide. This guide lists only gifts sold by small businesses.
Again, the scabby scrote doesn’t make it easy to find. This is the direct link that works for me at the moment:
But as they may change it at any moment, google: amazon small business gift guide
Now once you get there, remember, it doesn’t mean the small business made the gift. It means they are selling the gift. So it’s slightly different from the Homemade section which promotes makers. It focuses on gift-type items, offered for sale by a small business. That business might offer any kind of gift item they want to sell, not just hand crafted things.
So what that means for you is it opens up the offerings to a much broader selection. So when you’re shopping for a gift, you aren’t limited to just crafted items… you can include a wide range of gift choices, and the small business will earn their retail dollars by selling it to you.
Now, keep in mind that Amazon uses this phrase “small business” gift guide – and it seems to be shorthand for what’s known as SMB, or small and medium businesses.
That includes businesses with under 1000 employees and under $1 billion in sales. So your idea of a small business and industry’s idea of a small business may not be the same thing. So when you use this tool, just like all the others, be sure to follow through and make sure you’re supporting who you want to support.
➜ The Tension
I know. It’s ironic that amazon “supports local and small businesses” when they have also been responsible for lots of local stores closing their doors.
I have worried over this.
My graduate degree is in local economic development.
So the main thing I love is nurturing webs of local exchange. There are untold benefits when communities do business together, relying on each other, behaving in interdependent ways.
Local businesses give to your scout troop and food drives, not Amazon
Your kids get their first job at the local store or ice cream shop, not Amazon
When you’re really low on gas, or milk, or bread, you zip to the closest (maybe small) store, and two-day prime shopping would be an unacceptably long time to wait
When your kid is sick, you see the convenience of just being able to go get medicine now
The owners and staff of local stores spend their money locally, too, rippling out to the whole community. Maybe they even spend at your business: insurance, painters, electricity, maintenance… Amazon doesn’t buy services from you.
This wasn’t an easy choice when chain supermarkets first opened, and it isn’t always an easy choice now.
In the end, we all face this tension every day, with every purchase. We want to support local as much as possible, and we also need to manage our family’s budget. So maybe that means some chain stores when the price gap is just unbearable. And then buying from local artisans whenever possible at a local farmers’ market, community-owned co-ops, and locally owned stores.
More about this in the next section.
That brings us to #1,
the most massive way you can bring more sales to a small business.
1. Become an Amazon seller yourself and launch products from small businesses to a vastly wider audience
On the one hand, given who you are, the concept of becoming an Amazon seller might make you shudder or might make you want to vomit, but please hear me out.
I’ll give you several reasons why you should consider this option.
Why #1: Makers aren’t always great at stuff like setting up online catalogs.
Let’s say you know a small business owner. Let’s say they make a wholesome, high quality product. They make and sell it a little and want to expand to a real business.
Maybe they even have distribution already, and are working on promotional materials.
But they aren’t on Amazon.
Often people are great at making or doing a thing, but not great at the marketing side.
That’s where you come in.
You’re detached from the grand mission of the business, and you just want to see your friend succeed. You want them to have sales and loads of happy customers.
And you know that the biggest load of happy customers waits on the other end of Amazon.
Your friend isn’t going to take the time. Neither are a bunch of other small business owners that could really use your help. They would love the sales if they had them, but they don’t want to do the setup themselves and manage it themselves, so they’re not gonna ever have those sales.
It’s my definite experience that a lot of people are not great at promoting their own thing, but are really great at promoting their friend’s thing.
So you, who see and value small business creations, can perhaps be the best promoter of someone’s products. Because you’re not the owner, and don’t have to worry about all the stresses of running the business.
You get to just
- enjoy the product
- celebrate the product
- take pics of the product
- write about it, and
- promote it by shouting its qualities from the rooftops, so to speak
You might be the bridge between a super creative creator, and the world that wants their creation.
Why #2: Other times, business owners are perfectly good marketers, but don’t get on Amazon because to them it seems like a hassle.
It’s a whole ‘nother world to have to understand, and they don’t.
“I don’t want to mess with it.”
“I don’t want the headache.”
“I just want to sell to real people.”
“It’s too complicated.”
“I don’t want to pay $40 a month for nothing.”
But you … you, who just want to help small businesses … you may be willing to learn their system, because it will help good people get the word out about the things they make. It will help build small businesses.
It will take time to learn, because it’s new to you ~ even if you shop on Amazon, the backend is different.
It’s complex enough, that I would never recommend you just start by paying the numpty tube your $39.99 for a professional seller’s fee and count on figuring it out as you go.
Complex, but not hard, actually. Not out of reach. If you know how to shop online, handle email, find a website, and upload a photo, you have already done most of the tasks required.
You also need to be able to follow instructions.
Because this stuff is down to a science now. It’s teachable and learnable. It’s basic things, over and over. And like anything, after you get the hang of it, you will sail right along.
I understand why you might have resistance to this idea.
I mean, you’d rather tell Bezos “Awa’ n’ bile yer heed,” than pay him 40 bucks a month.
Why #3: The power of this thing can’t be denied.
The howlin roaster created a thing.
First, it must be said that he created the thing using all manner of public services, the creativity of loads of other people, the money of all the early investors and customers, and the empty spaces created as he bludgeoned all the existing businesses in his way.
If it isn’t clear, I’m disgusted by the way he made the thing, the policies by which he operates the thing, the businesses he has plowed down to make it, and the disdain with which he treats his staff at the thing.
Okay, and regardless of how any of us feel about the thing, now the thing exists.
• It’s a monstrous behemoth.
• It’s pervasive in all our lives.
And, it’s also true that:
• 150 million people are Prime members, meaning Amazon has their credit card on file and ready to charge with the click of a button, a revolutionary setup.
• 2 1/2 million people sell on Amazon. You probably know someone who tried it.
• They have the best distribution machine ever created.
• They have the best online catalog of products ever created.
And the kicker:
• They can reach more customers and potential customers in less time and with less effort, than any platform or method ever devised in the history of the world.
Why #4: The thing has the exact systems small producers and everyday people need.
It’s everywhere, and it seems like it’s nearly everything.
And, when I think about how Bezos is a radge wee shite, that everywhere-ness and everything-ness is a plague and a nuisance.
When I start thinking about what small businesses need (affordable, effective distribution on a level playing field)…
When I think about what a bunch of home-bound virus survivors need (good incomes with flexible work schedules to work at home around family priorities)…
… that everywhere-ness and everything-ness becomes far more interesting.
You see, I’ve spent a lot of my adult life in retailing, wholesaling, and manufacturing.
As an entrepreneur, I built my little company up from nothing and ended up selling at Whole Foods.
I’ve helped other small businesses find their footing on Amazon and have breakthrough months.
And ~ please reread any of the arguments above to understand how much I hate to say this ~
The scabby rocket created a really efficient, really powerful, thing.
That can also be … … helpful.
It is definitely efficient and powerful. Terrifyingly so, when coupled with the kinds of policies the bowfin eejit operates under.
But that same efficiency and power can be put to work FOR SMALL BUSINESSES.
Let me explain.
Have you ever created something for sale?
I have. It was a thrill and a joy and a terror.
How did you sell it? Start with friends and family? Move on to a few neighbors and work colleagues? Maybe you ended up at the local farmers’ market? And maybe even at a local store who decided to give it a try for you?
I started that way, too. Our local general store offered me space, so I set up a rickety old table in front of the store, brought a signup list to get emails from me, and called it my International Launch. Strangers, my friends, and my kids’ friends and their parents all stopped by, and I sold out that first day.
It was delightful, and exhilarating, and exhausting.
When I got to the farmers’ market, I had weeks of rain and no customers, weeks of selling out in the first hour, people who liked it and didn’t.
But the point is, no matter how sunny or cloudy the weather was, with all my methods combined, I could only reach so many people at a time, so many people in a week, so many people in a year.
I spent a lot of weekends at trade shows and store tastings. Even at Whole Foods, I sold a record 91 units at a demo, because it was Super Bowl. And that was great, but when it was over, it was over.
I was only ever going to be able to sell to as many people as I could reach. And that number was severely limited because I didn’t want to travel the world every day. I wanted to be home with my family, in my garden, and making art. I missed a lot of my kids’ early years, and I’ll never get them back.
Every small producer I ever met had the same lament. It’s really hard to sell well and still have a life. And even if you’re willing to give up all your personal time, you can still only reach so many people.
Don’t even get me started on wholesale distribution, plus retailer pricing, plus coupons, plus promotions, plus giveaways, plus hip pocket deals, plus allowances, plus plus plus. I once counted 17 separate ways my distributor could take my money. All of which the manufacturer pays for, draining the energy as well as money from the maker and the fledgling business.
When it’s all said and done, it was nearly impossible to make any money. And nearly impossible to reach enough people.
This is where Amazon comes in.
Our hackit numpty created a system that:
- offers anyone in the world with an internet connection a chance to find anything they’re looking for
- organizes the most concise and clear catalog possible for nearly every type of item on the planet
- has and enforces rules that keep the system working surprisingly well
- offers the most respected customer service on the planet (thought that was Zappo’s? Amazon bought Zappo’s)
- has a clear and predictable system for getting your product to their warehouse
- gives you the best shipping costs in the world for getting your products to them
- has huge, nearly-perfected warehouses all over the country and beyond
- takes in the end fewer charges from you than traditional distribution + retailing
- gives you control over how you want to list your own product that you’ve created, and even some influence over how to list a product you sell but isn’t yours
- delivers most items to most US residents in two days or less, again at the lowest delivery costs possible
Why #5: Which all means, we can use his system for good, together.
Now, I hate saying these positive things about the bawface jobby’s creation, but they’re true.
And furthermore, they are an existing system that can be borrowed to get to your own preferred destination.
Meaning, you don’t have to create your own Amazon.
You don’t have to avoid Amazon just because you hate the naff gowk.
And you don’t have to suffer with weak sales trying to sell to your neighbors.
You can use the powerful, efficient system for your own dual purposes: to make a good income selling the products of small businesses, and to help those small businesses get a lot more sales.
I’ve done this, a little, for a few small businesses.
But now we’re going to make more of an impact, because we’re going to do it together.
And we’re going to be of service to a lot of businesses.
And by doing that, we’re going to make a good income for our families as well.
I’ll show you a little about how to do it here, and you can decide if this is for you. I hope it is. Because the more of us that are participating, the more money we siphon off the mincin’ nyaff, the more small businesses we can elevate, and the more we might inspire others to do the same.
Why #6: What If? For them.
Yeah, I get it. There are still a lot of reasons to just avoid Amazon altogether. They’re good reasons. It is a moral and ethical dilemma.
But what if you could add $5,000 in sales to a small business? Would it be worth it to you then?
What if it was $5,000 every month?
$10,000 a month?
What if you could that do for a struggling business owner?
I know, it still might not be worth it to you.
Why #7: What If? For you.
But here’s another aspect.
If you did this … if you set up a seller’s account and offered small business products to the world through Amazon … you would also make money with every sale.
Now, I know, you are a considerate, community-minded, generous contributor to nonprofits and public radio and the ACLU … and you’re disgusted by grotesque shows of wealth … and you would never dream of taking advantage of anyone for your own personal gain …
But that’s not what this is.
This is, you set up a “store” where you sell only great things made by great people, and you earn some money, which pays for your labor, your “rent” (the monthly fee), your “utilities” (the additional costs like shipping etc), your “staff development” (any trainings or coaching you pay for), and your inventory (the products you buy from the small business and sell for them).
The business owner benefits hugely from your help.
And you can earn a business income from home, to take care of your family.
I don’t know about you, but before we were married, my husband worked at a nonprofit for ten years, where he was paid very, very little money, even though he was extremely creative there and was brilliant at designing programs and bringing in grant money. Before that he taught at a tiny private school that was also a nonprofit, where he was paid even less, living in a cabin in the woods with just himself and his puppy.
Similarly, I was at a not-for-profit for ten years where I worked my tail off and grew their sales massively, earning barely enough to live on.
Once we got married, and had kids, there was no way we could keep those jobs. We sacrificed a lot of years to be of service to the community.
I don’t regret one minute of that time. Those years made me who I am. And now as a mom with kids about to go to college, as an experienced businesswoman with skills and abilities, I need to earn a better income than when I was younger.
As much as it pains me to say it, the numpty roaster has made a contraption that lets you and me earn a good living while doing a good thing for small business and another good thing for shoppers everywhere, because they’re going to find new, cool products that they didn’t know existed. And have the chance to put their values behind what they buy, even as they also get the (you have to admit it) amazing convenience that is Amazon 2-day delivery.
Now, you can probably just google “how to start selling on Amazon”, but I don’t envy you the firehose you’ll be drinking from.
You can go to Amazon and read their materials and watch their videos about how to do it.
They’re certainly very helpful when it comes to stuff like, how do I pack my shipment?
But when it comes to starting from scratch on how to sell wholesale from reputable companies, how to reach the market for that specific product, how to manage a wholesale relationship… that stuff isn’t in Amazon’s help chat.
I’ll tell you how I figured it out.
How I Started Earning Money on Amazon & Supporting Small Businesses
• First, I created my own product. I spent ten years at this.
• I knew I wanted to sell it on Amazon, so I started reading everything I could on the subject.
• I paid for a training. It was $3,400 then. That same training is $4,000 or $5,000 now.
• I studied the training and reached out to fellow students to help and be helped.
• I got my product up for sale.
• I realized the disaster I hadn’t planned on: my heavy glass product was not a good match for Amazon.
• I started selling other products. It took me months to find a high quality product I could feel proud of, made in the US by a small business.
• I found first one, then a second, local company that wanted to be on Amazon but didn’t want the hassle, and established their companies on Amazon.
• Drawing on my past experience, 12 years of running retail stores, I offered outstanding customer service to the businesses, and outstanding marketing for their products.
• Within the first year of each of these three products, starting from zero, I reached $10,000/month in sales.
How You Can Start Earning Money on Amazon & Supporting Small Businesses
So you could go through all that.
Or I could teach you what I’ve learned.
But that would take me a long time to teach people one by one, and you don’t want to pay me what I would have to charge for my one-on-one consulting time on this.
Instead, I can save you some time and a lot of money.
Last year I found something I never thought I would find.
It’s a training.
That completely sets people up on selling wholesale on Amazon.
That’s thorough, positive, service-driven … the only word I can think of is “wholesome”. These guys are wholesome.
They don’t use or stand for any “black hat” tactics (the kind that get you banned from Amazon, and give the rest of us a bad name).
They give a complete training on how to reach out to manufacturers (in case you don’t already have someone in mind).
They teach you how to create the world’s simplest website so people know what services you offer.
They teach you what services are best to offer.
They teach you how to offer the services, giving you the basics of what makes a good listing and a bad listing.
This has the added opportunity that you can even reach out to businesses that ARE on Amazon, but are doing it badly, costing them sales and success. And you’ll now know how to do it better, and you can now set them on the right track.
Don’t get me wrong … if you want to put in the time, care, mistakes, and effort to learn it all yourself, you can absolutely do that.
You can learn everything you can find about Amazon listings, shipments, account set-up, seller central (Amazon’s reporting platform), and pricing, then reach out to a small local business and offer to list their items, and I hope you do really well with it.
And, after doing all that myself, painstakingly, with literal pain attached to the process, I offer you this training in the most generous spirit possible.
“Why Should I Trust You?”
Hmm. Maybe you’re thinking, so, now she’s convincing me to do a thing, and she’s offering to sell me the training to learn it, so why should I trust her!
I would, too.
Here’s the deal.
I am a sort of broker for great trainings and programs. Ones that are digital, online. Everything from e-books to online courses, to a business-in-a-box. This is what I do.
The way it works is, you can buy this course (for example) from me, or you can buy it right from the guys that created it.
But because I’m part of a group of people who do what I do … a pretty big group of ethical marketers … we offer course bonuses and benefits that no one else has, and we pass them on. The guys that created this course don’t even offer these bonuses!
And if you buy from me, or from them, you will pay the exact same amount. You don’t pay me a commission ~ the creators pay my commission to me. So having me in the middle, costs you nothing.
In fact, having me here benefits you.
For one thing, I’ll only sell this course to a few people.
So each of you matters a great deal to me, because we have one degree of separation, and I really want you to succeed. So do the creators, of course, but they sell this course a lot and I work on a small, highly personalized scale. You are a bigger proportion of my service, so you’re a bigger proportion of my care.
Secondly, I’m going to benefit you in a deeply personal way.
This program is available for about ten days, and then it closes. Depending on when you’re reading this, you might have only a few days left in the window, or ten, or zero.
(It might even be over til next time, but what I’m about to tell you will also be true when it opens again.)
As soon as the training starts for the ones who bought it, I believe in this training so much I’m going to offer something ridiculous. And fun.
Believe me, in my decade+ of buying and selling online, I have seen a bunch of bad, bad trainings. And paid for a bunch, too!
I’ve been scammed, and I’ve paid for things that had very disappointing results. And I’ve found a few gems.
And this one?
It’s a gem.
It’s so much of a gem that for the first 8 weeks after you buy the training, I’m going to offer you free, live, group coaching sessions, to make sure you succeed at it.
I know that when starting something new, with a big, audacious goal (like help small businesses succeed), it really helps to have someone around who has been down the road before.
So I offer myself to you.
The Quiet Revolution
Because, like I said at the beginning, my goal is to create a counterculture within Amazon’s digital walls, a secret society of rebels, an intentional side-arm of Amazon sellers who are in it for a double purposeful intent:
- to earn a solid income
- while giving small business owners access to a massive market of new people who want what they have
We’re not just gonna sell on Amazon.
We’re gonna use Amazon, and leverage it to create something we want: an income for ourselves, and business opportunity for others.
We’re gonna do it together, leave no one behind, and create a future that ripples out, creating good everywhere we go.
Let’s go get it.
And leverage a bit of what the doaty bampot’s hoarding, to benefit someone who really deserves it.